How quickly a clothing line is brought to market depends on what kind of business model and technology is used. If you choose a fast-fashion business model, your design cycle can be as short as four to six weeks. If you go with a more traditional seasonal model, the design cycle will be longer.
It used to be that fashion brands rolled out new collections only seasonally—for spring/summer and fall/winter, for example. But now, consumers constantly want new designs, and fast fashion brands on the extreme end of this phenomenon, like ZARA, can get them into stores in as little as two weeks.
Nowadays, the amount of time it takes a clothing retailer to get its clothes from design to shipping stage depends on the technology they use.
Technologies like PLM and ERP apparel management software can help brands:
- Cuts down production time & cost
- Reduce the number of sample iterations and errors
- Decrease overall lead times
- Automate quality control
- Increase supply chain efficiency
- Save more than half their design time through designing software and Tech Pack tools
If you wish to learn how fashion brands use PLM and ERP software to increase speed to market while decreasing costs and increasing product quality. Check out
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