Profile Snapshot
Aditi is based out of Indore & has studied Marketing, MBA-Master of Business Administration from Year 2014-2016 in , Hemwati Nandan Bahuguna Garhwal University.
Aditi Kothari is Skilled in Google Analytics, Facebook, Common Sense and other talents.
Talents
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Digital Marketing... among 0 users in Indore…among 0 users worldwide -
Facebook... among 0 users in Indore…among 0 users worldwide95.4percentile among worldwide users -
Google Analytics... among 0 users in Indore…among 0 users worldwide96.69percentile among worldwide users -
Media Buying... among 0 users in Indore…among 0 users worldwide
Professional Path
Ad sales Manager
Webdunia
Full Time
Dec-2017 To
present
8 years 9 months
- • On boarding ad networks and advertisers • Resolved Client issues promptly • Created daily advertising statistics and market research • Scheduled and attended meetings with advertisers • Negotiated, managed and developed long-term partnerships with Affinity, Google, Epom, Taboola, Zirca, Grapedigital.
Business Development Executive - Programmatics and Digital Advertising
WittyFeed
Full Time
Oct-2016 To
Oct-2017
1 years
- • On boarding ad networks and advertisers • Resolved Client issues promptly • Created daily advertising statistics and market research • Scheduled and attended meetings with advertisers • Negotiated, managed and developed long-term partnerships with Affinity, Google, Epom, Taboola, Zirca, Grapedigital.
- Performer of the month, revenue increament, onboarding new advertisers.
Programmatic Account Manager
Wittyfeed
Full Time
May-2016 To
Dec-2017
1 years 7 months
- • Coordinated with department managers on trafficking issues. • Worked side by side with Ad operations team to ensure tight coordination of campaign setup, adjustments and optimisation. • Worked with the sales team to understand goals, address client needs, communicate results and insights back to the clients. • Tested various campaigns prior to a full launch. • Constructed non-guaranteed programmatic partnerships with SSPs and Ad Networks. Also, connecting partners to pre-roll, mobile, display and video inventory. • Constructed preferred deals to boost ad revenue. • Worked directly with media buyers and planners from brands, agencies, DSPs and trading desks. • Monitored campaign pacing and ad server Google DFP reporting to guarantee delivery are on track. • Trained ad operation new hires on best practices, in-use technologies, and process improvement to maintain department efficiencies.
- Application of new methods of earning revenue - preferred deals, google analytics thourough reports
Qualifications
Master of Business Administration Marketing
2014-2016
78%
Sanghvi Institute of Management and Science
Bachelor of Engineering or Technology Computer Science
2010-2014
72%
My Story
Consummate Ad Operations Manager who adeptly handles all phases of advertising operations including detailed account management. Proficient in the use of reporting tools and advertising technologies.
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