Anurag Awasthi

Marketing Professional With 8 Years Of Experience In Sales & Manufacturing Operations
Delhi, Delhi, India
Marketing, Communication Skills, Business Development
About
Senior Technical Sales Consultant with 8 Years of experience in Sales & Operations in the plastics/Chemical ind. Detial oriented professional with proven relationship building, negotiation, follow-up and communication skills
MBA from Symbiosis International University and PG Diploma in Plastic Processing & Testing from CIPET
Sales experience of wire & cable(PVC & non-halogenated) compounds and Polyurethane systems and Chemicals
Talents
Work Experience
Senior Technical Sales Consultant
Asia Polyurethane
Full Time Jun-2015 To present 9 years 10 months
Responsibilities
  • Front Line Operations: Single point contact for customers, query resolution, order booking, tracking new customer, receive request for quotation (RFQ), quote submission, PO receipt.
    Planning: Preparing monthly plan to achieve sales target as set by the higher management
    Services: Co-ordinate with other departments to ensure timely delivery and to engage with customers to get quality and service level feedback and take action if there is any gap
    Channel Sales: Searched, evaluated and appointed channel sales partner
    Market Analysis: Analyzing different market segments' requirements vis-a`-vis competitors' offerings and identified potential segments to increase market share.
    Competitors’ Evaluation: Making techno commercial comparisons with competitor and evaluating their cost – quality utility chart and based on that targeting potential customer.
    Techno Marketing: Understand Customer requirements of product design & performance, facilitating development of tailor-made grades.
Assistant Manager
Matrix Polytech Pvt Ltd
Full Time Apr-2014 To May-2015 1 year 1 month
Responsibilities
  • Market Analysis: Analyzing different market segments' requirements vis-a`-vis competitors' offerings and identified potential segments to increase market share, SWOT analysis.
    Competitors’ Evaluation: Making techno-commercial comparisons with the competitors and evaluating their cost – quality utility chart and accordingly targeting potential customers.
    Business Development: Assessing demand trends of different industries, finding the potential market & suggest suitable grades, meeting & working with customers to get the product approved.
    Techno Marketing: Understand Customer requirements of product design & performance, facilitating the development of tailor-made grades, trials at customer end and approvals.
    Working with technical team in developing new product for the existing & new business customers
    Designing new technical data sheets with detailed Product information for the customers.
    Techno Commercial: Sending RFQs to vendors, comparing RFQs from other vendors & making PO
Achievements
  • International Sales: Researched International markets and identified markets for potential customers and introduced our products and carried out trials.
Operations Intern
Schneider Electric
Full Time Apr-2013 To May-2013 1 month
Responsibilities
  • Internship Project: Minimizing the Manufacturing Defects Rate and Non Quality Conformance
Achievements
  • ? Identified root causes for high manufacturing defect rate in assembly lines
    ? Changed fixture design to reduce rejection rate & recommended plan to reduce defects
    ? Standardized sample-planning in IPQC department for quality conformance
Assistant Engineer
Moserbaer India Ltd.
Full Time Nov-2006 To Feb-2012 5 years 3 months
Responsibilities
  • ? In-process troubleshooting, adherence to all operational parameters & defined quality standards
    ? Production planning & control
    ? Led a team of 25 associates with complete responsibility of work allocation shift management
    ? Maintained cycle time of different sections of DVDR Production Lines
    ? Coordinated with other departments for the smooth functioning of production
    ? Stock Keeping of machine & mould parts and coordination with main store & tool room for rework
    ? Closely monitored downtime and took preventive and corrective action whenever required
    ? Initiated, implemented and monitored many 5s activities
Achievements

  • ? Streamlined DVD lines & reduced cycle time of bottleneck process from 3.5 sec to 2.8 sec
    ? Increased final yield from 85% to 92% with the help of design of experiment , kaizen and 5S
    ? Caused daily material savings of 240 kg by optimizing the manufacturing process
    ? Increased realization per unit product by converting a lower grade line into a higher grade line
Junior Engineer
Kanin India (Kangaroo Industries)
Full Time Apr-2005 To Oct-2006 1 year 6 months
Responsibilities
  • ? Led a team of 30 associates with complete responsibility of their training and development
    ? Human recourse and machine capacity planning
    ? Material requirement planning and coordination with purchase department
    ? Warehousing and inventory management of raw material and components
    ? Weekly and daily production planning and control
    ? Set Standard Operating Procedures (SOPs) for different processes and activities
    ? Coordinated with other departments to achieve production target
    ? Responsible for shift production and quality targets
    ? Identifying bottlenecks and deviations in the process and implement corrective actions


Achievements
  • ? Trained and mentored the shift employees
    ? Reduced average Cycle time in injection molding machines from 36 sec to 27 sec
    ? Reduction in setup rejection by 70% by proper planning and control
» 2 Projects
Education
Master of Business Administration, Operations
Symbiosis Institute of Business ManagementSymbiosis International University
2012-2014 Score74%
Successfully completed many academic projects.
Post Graduate Diploma in Plastics Processing and Testing
Central Institute of Plastics Engineering and TechnologyGujarat Technological University
2003-2005 Score73%
Extra-Curricular Interests

  • Politics

  • Badminton

  • Business

  • Watching News & Reading Books

  • Nature

Profile Snapshot
Anurag is based out of Delhi & has studied Operations, MBA-Master of Business Administration from Year 2012-2014 in SIBM-Symbiosis Institute of Business Management, Symbiosis International University.
Anurag Awasthi is Skilled in Marketing, Communication Skills, Business Development and other talents.