About Debasish Das
Debasish Das works as Head Product and Growth at CheckMyGaadi.com and is based in Gurgaon, India. Debasish studied Advanced Diploma in Marketing Management at Indian Institute of Management Calcutta (2016-2017). On Youth4work, Debasish has taken skill tests in Marketing (rank 1,289 of 142,054, top 1%) and Marketing Communication (rank 457 of 61,036, top 1%). Debasish also lists talents in Experiential Marketing, Media Planning, Media Relations and Brand Management.
Talents
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Corporate communication... among ... users in Gurgaon…among … users worldwide -
Digital Marketing... among ... users in Gurgaon…among … users worldwide -
E Commerce... among ... users in Gurgaon…among … users worldwide -
Experiential Marketing... among ... users in Gurgaon…among … users worldwide
Professional Path
Head Product and Growth
CheckMyGaadi.com
Part Time
Oct-2018 To
present
7 years 11 months
- Product development, Market planning, Growth marketing
Head of Offline Marketing (Sr. Manager Marketing)
Affordplan
Full Time
Feb-2018 To
Sep-2018
7 months
Manager Marketing
Oct-2014 To
Aug-2016
1 years 10 months
- KRA - It involves channelizing and implementing a marketing plan for the entire Gujarat + MP Cluster which includes:
1. Performance Marketing- Handling the demand generation programs for cities to match the performance targets.
2. Brand Marketing- Upholding and increasing the brand reach of TaxiForSure in Ahmedabad + ROG/MP.
3. Performance Analysis: Conducting an analysis of each campaign and drawing conclusions.
4. Market and Consumer Insights: Keeping my eyes open 24x7x365, competition tracking.
5. Offline Marketing - Planning, executing and analyzing the entire ATL and BTL plans for Ahmedabad + ROG + MP cities.
6. Vendor and Agency Coordination: Working closely with various agencies and vendors for successful execution of various campaign.
Qualifications
Indian Institute of Management Calcutta
Advanced Diploma in Marketing Management Marketing
2016-2017
60%
Amrut Mody School Of Management
Post Graduation Diploma in Management General Management
2015-2016
-%
Extra-Curricular Interests
- Projects on Advertisement – Design & Communication.
- Professionally involved in college and outside Event Management & Design project.
- Active participant in scouting (State Camp) and sports (Football – District) in school.
My Story
I have a combined experience of over 10 years across Marketing and Brand Building, P&L, Agency management, Growth Marketing and had the opportunity to work and learn with companies like OLA, Rapido, Affordplan, CheckMyGaadi & 93.5 RED FM which included Product/ Service requirement analysis, Demand Analysis, Customer Retention and Engagement.B2C, B2B, MarComm, SMM, Referral marketing
Core Competencies – Brand Building, Performance Marketing, Product marketing and Brand marketing.
Core Competencies – Brand Building, Performance Marketing, Product marketing and Brand marketing.
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Other people named Debasish
- Debasish Dasgupta, Kolkata
- Debasish Nayak, Hyderabad
- Debasish Jena, Bhubaneswar
- Debasish Samanta, Kolkata
- Debasish Mondal, Kolkata
- Debasish Jana, Kolkata
- Debasish Gogoi, Dibrugarh
- Debasish Sarmah, Dibrugarh
