About Monjit Gogoi
Monjit Gogoi works as VP - Digital Marketing, E Broking & Health Care at Bonanza Portfolio Ltd and is based in Mumbai, India. Monjit studied Bachelor of Commerce (Accountancy) (1994-1997). On Youth4work, Monjit has taken skill tests in English Language (rank 1,025 of 356,213, top 1%), Common Sense (rank 845 of 122,917, top 1%) and Marketing (rank 839 of 142,054, top 1%). Monjit also lists talents in Core Java, Digital Marketing, Event Management and Revenue Management.
Talents
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Public Relations... among ... users in Mumbai123among 19272 users worldwide77.68percentile among worldwide users -
Revenue Management... among ... users in Mumbai…among … users worldwide -
Core Java... among ... users in Mumbai…among … users worldwide52.67percentile among worldwide users -
Digital Marketing... among ... users in Mumbai…among … users worldwide46.05percentile among worldwide users
Professional Path
VP - Digital Marketing, E Broking & Health Care
Bonanza Portfolio Ltd
Full Time
Jun-2014 To
present
12 years 3 months
- • Managing the entire Digital Marketing, Marketing, PR and Brand Management function for the entire group
• Supervising all on-line & digital marketing activities for the firm encompassing, Capital Markets, Insurance, Healthcare Services, Properties & Real Estate, Human Resource Consulting and Corporate Solutions
• Steering the end-to-end Digital and Social Media (SMO) activities of the entire Group
• Implementing web and business analytics for informing and to expedite pro active decision making.
• Working as Profit Center Head for the entire E Broking Business of the company
• Funding operations of the healthcare vertical.
• Generating leads for the entire business through various Digital activities namely SEO, SEM, SMO, Adnewtorks, Affiliate Marketing, Email Marketing & SMS Marketing
• Executing activities related to PPC, Affiliate Marketing, Back Links, Mobile Marketing, Content Marketing, Email Marketing and also generating high traffic for the business websites - • Designed and developed all the group websites of the company namely bonanzaonline.com, bonanzahealthcare.com, bhrsconsulting.org, probusinsurance.in
• Formulated the concept, designing and development of Demo Account (Simulated Trading), which was a unique product in the Indian Capital Market Segment. This product adds 400 to 500 new customers to the E Broking business
• Introduced a new age and pure E-Broking Product called "My-E-Trade" on the lines of discount broking products and launched it successfully by selling and managing the product from its inception to its successful implementation and sales
• • Created Online Account Opening (E KYC)" application which helped customers to open Trading / Demat Accounts from their Smart Phones.
• Played a key role in designing a new Healthcare Product and Application called "Bonanza Health" which provided concierge services, discount across diagnostic centre's, wellness centre's Digital Personal Health Records & E-Hospital facilities
Qualifications
Bachelor of Commerce Accountancy
1994-1997
-%
Extra-Curricular Interests
Drumming
Photography
DJing and Cooking.
My Story
I admire & enjoy creativity, am a social being and believe in improvising and updating as per the dynamics of my environment. Marketing & Sales for me is all about getting to know people, understanding their needs and making their experience enriching yet simple. I also believe in being an innovator and has been constantly striving to create, design and implement few challenging technologies and applications which can enrich and uplift the way people manage & implement both wealth care & health.
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- Monjit Gogoi, Guwahati
