Profile Snapshot
Sanjeev is based out of Greater Noida & has studied Marketing, MBA-Master of Business Administration from Year 1999-2001 in BVU-Bharti Vidyapeeth University, Bharti Vidyapeeth University.
Sanjeev Kumar is Skilled in Banking, Advertising, Aptitude and other talents.
Talents
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Team Management... among 0 users in Greater Noida…among 0 users worldwide -
Advertising... among 0 users in Greater Noida…among 0 users worldwide75.68percentile among worldwide users -
Credit... among 0 users in Greater Noida…among 0 users worldwide -
Customer Relation... among 0 users in Greater Noida…among 0 users worldwide
Professional Path
Marketing manager
Dena bank
Full Time
Mar-2008 To
Nov-2009
1 years 8 months
- ? As Marketing Manager handling retail/corporate banking products like current account, savings account, home loan, car loan, and other retail products in addition to third party products like LIC and mutual funds of all the major companies.
? Being posted at Fort regional office, had to look after 5 branches of the Mumbai R.O on turn basis. These baranches include Fort RO, Overseas branch, Sachivalaya Corner, Mazgaon, Dongri, Parel, Gulalawadi, Tardeo, Cards Management, Kurla etc. - ? Was involved in marketing of all banking products and services in the region which included conceptualisation to implementation of various marketing and advertising plans, like ABL, BTL activities, mailing exercises, database management, handling MIS, event management. In the process worked on the marketing and launch of Dena Bank Credit Cards for the first time in India.
? Had also initiated the process of Dena bank becoming the member of clearing house of Bombay Stock Exchange.
Agency manager
SBI Life
Full Time
Sep-2005 To
Jan-2008
2 years 4 months
- ? Recruitment of Insurance Advisors for sales and marketing of insurance Products. Have been handling a team of 30 Insurance Advisors.
- ? Have achieved the required activisation of the team members and also the target for the team. Have been a member of branch initiative to start new branches through few management trainees for mass advisor's recruitment.
? Have achieved good business from the HNI segment through wealth management. Customer service and co-ordination with underwriting dept.
Unit manager
May-2004 To
Aug-2005
1 years 3 months
- ? As Unit Manager.
? Leading a team of 40 life Insurance Advisors with a mixed profile of Corporate agents, CA's, Retired Govt Officers, DSA's, full-time/part-time agents, retired/VRS personnel, HNI's.
? Business Generation and developing the skills of advisors through regular training.
Co-ordination with Customer service, risk analysis, training, operations, underwriting departments for timely turnaround of team members and insurance policies.
? Corporate presentations at IBM Daksh , Birlasoft , Percept, IBM, Enterprise Nexus, FedEx, Madison, TCS, HCL Infosystems, Tax saving Seminars, training the advisors for the products and underwriting processes. - Achievements:
? Have been doing corporate presentations/TAX saving seminars for the corporate clients
? Have been allocated a team of around 30 advisors as a segmentation initiative named CHALLENGER by the top management. Took various measures to improve performances by strategising, proper team management and implementing customised sales management
Customer Relationship Manager
CITICORP SECURITIES AND INVESTMENT LTD. (CSIL, CITIGROUP), Now E-SERVE INTERNATIONAL LTD. –Delhi -
Full Time
Apr-2003 To
Apr-2004
1 years
- ? As Customer Relationship Manager: AUTO LOANS- Collections and Credit,
? Portfolio Management, process improvement, Credit and delinquency control to reduce the NPA's, customer service for the existing as well as new customers. Have handled credit & collection agencies of Delhi, Co-ordination with 4-5 DSA's and dealers. Have been handling 10 field executives and co-coordinating with 5-member team of telecalling executives primarily to reduce NPA's.
? Credit control of Auto Loans and collaterals. Worked in close co-ordination with Business strategy and Credit risk.
? Study of Balance sheets/Credit analysis in case of proprietorship clients
? Tracing of Skip Customers. Completed modules on Anti Money Laundering and Compliance. Complete knowledge of CRM tools/software of Citibank - ? Better customer service, credit control, team mgmt lead to emerge as one of the largest grosser in Automobile Loan market in the region during the stint. Credit control lead to reduced NPA. Took initiative for better sourcing and database management with DSA'S to give better results.
Advertising Executive
Mar-2001 To
Mar-2003
2 years
- ? Responsibility included business development, corporate selling and space marketing for the Magna Magazines (Stardust, Savvy, Society, Health & Nutrition, Society Interiors, Savvy cookbook) to the advertising agencies and corporate clients.
? Acquired and maintained clients Like Intel, IBM ThinkPad, Madura Garments, Arvind Mills, Britannia, Titan, ING Vysya Life Insurance, MetLife, ITC Foods, Kwality Walls, Corporation Bank, Canara Bank, Toyota, Deccan Aviation, MTR Foods, Himalaya Brands and DTDC.
? It included channel management, direct and indirect distribution, handling customer complaints and grievances. Handled events as a member of Event Mgmt. Team. - ? Sustained strong revenue gains despite declining advertising market and fierce competition from other publications. Started association with Food world / Superstore outlets, websites for better distribution.
? Successful in revenue generation by starting new sources like South / Karnataka Split editions.
? Worked closely with marketing directors, GM (marketing), Marketing / Brand managers, media planners, media buyers to develop win-win solutions for the clients.
Qualifications
Bharti Vidyapeeth University
Master of Business Administration Marketing
1999-2001
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My Story
I have a total work experience of 8 years, 2 years in media at Magna publishing, then at E-Serve Intl, Delhi for 1 years in credit and collections, then for 1.5 years at ICICI Prudential life insurance at Delhi, then for 2 years at SBI Life, Delhi and for 2years at Mumbai with Dena Bank as Marketing manager, post that 6 years at my native place as freelance and looking after my farmlands and paternal property. Now ready to join full time in Banking sector.
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