Yuri Sarma is based in Kolkata, India. Yuri studied Master of Science (Nanotechnology) at University of Madras (2021-2023). Yuri lists talents in Team Leadership, Research Analyst, Research and Development and Content Writing.
Conducted in-depth research utilising various techniques, including qualitative and quantitative methods. Managed research assistants by crosschecking work and providing support. Led research projects from conception to completion for consistency and continuity.
Implemented quality standards, systems and best practice approaches to content creation and branding strategy. Responsible for heading a team of 30+ joiners to achieve literary quality. Developed month-by-month content strategy around key product milestones. Conducted consumer and market research to decipher target audience needs and habits.
Created marketing plans and devised strategic communication approaches to promote to wider audience, increase traffic and support brand recognition. Consulted with clients to discuss concepts, preferences and budget. Wrote and edited content and short scripts to promote clarity of brand image, story and positioning. Researched and studied marketing trends to use new technology and apply innovative strategies and best practices.